I recently listened to a podcast called “Fail Better” featuring actor David Duchovny interviewing accomplished individuals and talking about how important failure can be. In this episode, he was interviewing Freakonomics writer and podcaster Steven Dubner and they posed the question: why is it that failure is the best lesson; why do we seem to [...]
I recently heard about this theory from the tech world, but I think it has relevance in the legal environment, as well. When a business first starts, it aims to produce a product or service that its members can feel good about. They want to be proud of what they have created, and the service [...]
This post is for law firm leaders as well as for senior managers. My last submission to SLAW focussed on ensuring you don’t alienate your law firm with your decision process. This one focusses on another barrier to firm success: bullies. Cutting my teeth as a law firm marketer, I was very aware of law [...]
(This article first appeared in SLAW) These days, I’m being asked to do a lot of presentations and training on law firm leadership. People with a marketing background tend to gravitate toward this area because so much of what we do focusses on helping to improve the leadership skills of the lawyers we work with [...]
I’ve received several requests to outline a good pathway to Partnership. (I’m referring here to Equity Partner). A pathway is critical because there are a lot of lawyers (and owners) set to retire in the coming ten years. Properly preparing for Partnership and being prepared to run what is often a multi million-dollar business was [...]
I’ve written about this in the past but it merits repeating. As you critique your past year and prepare to make plans for the year coming, consider one of the best ways to improve your efficiency and promote productivity in the firm. Professional legal managers (office manager or COO, Accounting Manager, Marketing Manger, HR Manager, [...]
Recruiters make a lot of money helping to place Associates in law firms. It’s a great service, but their motivation places emphasis on movement in the marketplace rather than stability. And movement follows because most Associates don’t really know what they’re looking for and how to assess if firms have those things. And most law [...]
Lawyers are some of the most intelligent people in this country. But from a business management perspective, I’d put them in the bottom 50%. That’s because lawyers don’t like to plan, they don’t like to ask how they are doing, and they don’t like change. But mostly, it’s because when they do get good advice, [...]
(This article first appeared in SLAW. While it's no longer a "first of the year" piece, it still have value for those firms wondering if the pandemic will ever end, what business will look like on the other side, and whether they should be doing things differently now). Despite hiccups on vaccine receipt and distribution, [...]
Law firms are getting better at planning. This includes a strategic plan, and marketing plan, plans for practice groups, even plans for individual lawyers. Firms can feel pretty sanctimonious about having taken the time (and money) to develop such plans. But more often than not, by the end of the year the plan has been [...]