How Fire Fighters Can Teach You to Make Critical Business/Marketing Decisions

By definition, make or break decisions occur when we have the least amount of time and emotional control to make them.  How can we make the best possible decision in the worst possible circumstances? Management is about dealing with people and things – including events.  We can’t possible manage every timekeeper, every moment of the [...]

Overcoming Excuses for Not Marketing

(This article is for individual lawyers but especially for Managing Partners and Executive Teams, Marketing Partners and Directors, and leaders of practice groups and client teams). We all know that a law firm is hardly the ideal environment for marketing.  Typically, lawyers are more on the introverted scale: they don’t like socializing with people they [...]

Is Parkinson’s Law Working Against Your Marketing Efforts?

I learn about things that can help marketing from all sorts of interesting sources.  For example, I heard about Parkinson’s Law from Malcolm Gladwell in his podcast “Revisionist History”.  At first, I thought he was talking about Parkinson’s Disease, the progressive nervous system disorder.  But Gladwell clarified that Parkinson’s Law is the belief that work [...]

Moving from Planning to Implementation

Increasingly, law firms are learning to appreciate the value of individual lawyer marketing plans.  But paperwork is only the first step.  A plan is useless without implementation.  Yet how does a firm convince a busy lawyer to implement on those plans? Too often, in firms that require personal plans, lawyers will begrudgingly prepare them but [...]

Planning for Business Cycles and Rhythms

Planning - any planning - is better than doing none at all.  For this reason, I encourage lawyers to engage in whatever level of complexity of planning they can muster.  If that means spending a lunch hour talking about business goals with your partners, or writing down a few goals on a napkin, so be [...]

By |2019-03-05T14:06:10+00:00March 5th, 2019|Planning|0 Comments

Do You Need Retirement Coaching?

A growing portion of my coaching business has been to help lawyers and law firm senior support staff to plan for their retirement. Traditionally, we’ve gone to accountants to help us plan for retirement because we’ve primarily been concerned about ensuring that once we stop collecting a regular pay cheque, we have enough money to [...]

By |2019-01-28T09:58:34+00:00November 21st, 2018|Planning, Succession|0 Comments

How to Create Strong Law Firm Managers

While law firms tend to be a relatively flat structure, there is usually a management structure that helps to guide things along.  Typically, this includes a lawyer leadership team (a Managing Partner and potentially, an Executive Committee), practice or client team leaders if the firm is organized into teams, and an administrative team comprised of [...]

How Lawyers Can Become More Effective Managers

Law firm managers need to be active, conscious and pro-active in their role.  Management is not merely a title, it is a critical role that is seldom done well in a law firm. Law firms require a range of managers. These include professional managers such as Administrators, marketing or IT directors and the like.  But [...]